From Plumbing to Prosperity: Ellen Rohr's Inspirational Journey and the Power of Mentorship in the Trades Industry
Send us a textDiscover how Ellen Rohr transformed her life from marrying a plumber to becoming an influential leader in the trades industry. Ellen shares her vibrant journey with businesses like Benjamin Franklin Plumbing and Zoom Drain Franchising, highlighting her dedication to empowering tradespeople. With insights from business consultant Al Levy and industry expert Frank Blau, Ellen underscores the importance of mentorship and financial literacy in achieving success.Explore the unexpecte...
Discover how Ellen Rohr transformed her life from marrying a plumber to becoming an influential leader in the trades industry. Ellen shares her vibrant journey with businesses like Benjamin Franklin Plumbing and Zoom Drain Franchising, highlighting her dedication to empowering tradespeople. With insights from business consultant Al Levy and industry expert Frank Blau, Ellen underscores the importance of mentorship and financial literacy in achieving success.
Explore the unexpected twists and turns of the drain cleaning industry through Ellen's candid reflections on financial challenges and personal dynamics. She opens up about the emotional rollercoaster of working with a spouse and transforming business hurdles into growth opportunities. Ellen’s unique story involves selling a plumbing business to its team, showcasing the power of open book management and instilling entrepreneurial ambitions within an organization.
From leveraging technology in hiring to mastering marketing strategies, Ellen offers a wealth of knowledge on optimizing operations and identifying top talent. Her enthusiasm is contagious as she discusses the role of AI in revolutionizing the hiring process, shares marketing insights inspired by figures like Dave Ramsey, and details the strength found in networking and collaboration. Listen to Ellen’s inspiring narrative and gain valuable perspectives on building successful careers and businesses in the trades.
00:00:01.040 --> 00:00:03.084 Welcome to the Successful Life Podcast.
00:00:03.084 --> 00:00:07.934 I'm your host, Corey Barrier, and I am here with the one and only Ellen Rohr.
00:00:07.934 --> 00:00:09.096 How are you?
00:00:09.380 --> 00:00:12.185 Hi, Super excited to talk to you.
00:00:12.185 --> 00:00:15.233 I think you're one of the most interesting people on the planet.
00:00:15.233 --> 00:00:16.321 I love Jonathan.
00:00:16.321 --> 00:00:21.350 We just spent some time together at Lance Bachman's roofing event and here we are.
00:00:21.812 --> 00:00:22.152 Yeah.
00:00:22.993 --> 00:00:23.295 Yay.
00:00:24.140 --> 00:00:28.672 Ellen, most people know who you are, but there could be one or two out there.
00:00:28.820 --> 00:00:29.922 In our industry.
00:00:29.922 --> 00:00:34.173 I told my husband that in the ballcock replacement industry I'm a big deal.
00:00:39.261 --> 00:00:45.302 For those that may not know who you are hypothetically, let's just give a little bit of background, if you don't mind.
00:00:45.783 --> 00:00:47.046 Well, I married a plumber.
00:00:47.046 --> 00:00:54.572 I married my husband, Hot Rod, once upon a time, and that's how I got into the trades and I love trades people Corey and I were just talking.
00:00:54.572 --> 00:00:59.067 I've got our tile team and the granite guy.
00:00:59.067 --> 00:01:03.524 They're here to help me with the bathroom remodel and I just love them.
00:01:03.524 --> 00:01:04.968 I love contractors.
00:01:05.269 --> 00:01:19.805 When I met these cool guys through my husband and since then I've been through the ringer as far as being the wife of a plumber, having to figure out the financial piece of things once upon a time, and I really leveraged that experience into a great career.
00:01:19.805 --> 00:01:20.347 I've worked.
00:01:20.347 --> 00:01:24.424 I helped stand up Benjamin Franklin, the punctual plumber, once upon a time.
00:01:24.424 --> 00:01:31.691 I'm now an owner and founder of Zoom Drain Franchising and I've worked with thousands of contractors along the way.
00:01:31.691 --> 00:01:36.825 Primarily, I help people make more money, figure out where the money is, where it goes and how to make more of it.
00:01:36.825 --> 00:01:44.674 So that's been my career and right now I'm also standing up the brand ambassador program at Service Titan.
00:01:44.674 --> 00:01:53.751 So I get to shine a spotlight on cool people in the trades and I couldn't be happier about this new position.
00:01:53.751 --> 00:01:55.034 So I'm a busy girl.
00:01:55.599 --> 00:01:58.269 Well, so tell me about what does it mean?
00:01:58.269 --> 00:02:00.156 As the brand ambassador?
00:02:00.156 --> 00:02:01.340 I forgot what you just said.
00:02:01.340 --> 00:02:04.028 You just said it Brand ambassador, what did you call it?
00:02:04.028 --> 00:02:05.185 I forgot what you just said.
00:02:05.204 --> 00:02:06.652 You just said it Brand ambassador.
00:02:06.652 --> 00:02:13.502 What did you call it, the brand ambassador?
00:02:13.502 --> 00:02:14.365 Well, think of it this way Red Bull.
00:02:14.365 --> 00:02:15.587 Red Bull is to extreme sports.
00:02:15.587 --> 00:02:16.812 What service Titan can be to tradespeople.
00:02:16.872 --> 00:02:35.542 Okay, so our intention with this program is to shine a spotlight on tradespeople, from installers and technicians to call takers and dispatchers, executives, owners hopefully some diversity, because it's nice to see people who look like us out there in the world.
00:02:35.542 --> 00:02:49.145 And so I'm just in this great position to be able to brag on trades people of all stripes as a and in this brand ambassador program.
00:02:49.145 --> 00:02:55.650 So, if you're interested, reach me E-roar, e-r-o-h-r at service Titancom.
00:02:55.650 --> 00:03:01.479 So we've got some super ambassadors Lance is a super ambassador, tommy Mello is a super ambassador.
00:03:01.479 --> 00:03:10.332 We've got our core group of super ambassadors a Khadija head, catherine Pollock, carrie Kelsch, stephanie Allen a really exciting group.
00:03:10.332 --> 00:03:16.673 And I'm also looking for people who love social media, have a personality and a message, corey.
00:03:16.673 --> 00:03:21.426 They have something that they want to say and I'm interested in that.
00:03:21.426 --> 00:03:26.895 We are at Service Titan, so that's my real job.
00:03:26.895 --> 00:03:30.531 Then I've always got lots going on and I love doing podcasts.
00:03:30.531 --> 00:03:37.048 What's fun about doing a podcast with you is I get to learn a little bit more of you, about you and who hire.
00:03:37.199 --> 00:03:57.719 So thanks for the conversation You're welcome and I'm very lucky to have stuck with this for as long as I have, because it really has opened the door to talk to people like you that maybe outside of passing in a conference, or not to mention you're pulled in 7,000 different directions.
00:03:57.719 --> 00:04:06.872 I get to sit down with people like you and talk and just get to know who really who Ellen is, outside of all the things that we hear.
00:04:07.754 --> 00:04:12.411 It's the best we're going to have this time together that we wouldn't have otherwise.
00:04:12.411 --> 00:04:16.511 Podcasts are great to dive a little deeper into a topic.
00:04:16.511 --> 00:04:19.348 I listen to them all the time and I learn so much.
00:04:19.348 --> 00:04:26.250 And it's fun to be on a podcast because you get to spend some real quality time together and I have to mention your, dear friend and my dear friend Al Levy.
00:04:26.269 --> 00:04:28.894 It's fun to be on a podcast because you get to spend some real quality time together.
00:04:28.894 --> 00:04:31.398 Yes, and I have to mention your dear friend and my dear friend, al Levy.
00:04:31.398 --> 00:04:32.540 That man is just like dear to my heart.
00:04:32.879 --> 00:04:34.182 I know he's dear to your heart.
00:04:34.182 --> 00:04:35.324 Yeah, oh, isn't he best?
00:04:35.906 --> 00:04:36.586 Al's the best.
00:04:36.586 --> 00:04:39.632 Such a just an amazing human being.
00:04:42.459 --> 00:04:43.461 I'm so glad he's your friend too.
00:04:43.461 --> 00:04:45.286 He's had such an impact on my life.
00:04:45.286 --> 00:04:49.841 I quote Al at least five times a day.
00:04:49.841 --> 00:04:53.088 We laugh because there's two things about Al One.
00:04:53.088 --> 00:04:54.612 We wish he wasn't right so often.
00:04:54.612 --> 00:05:00.752 He's always right, and we should just wear bracelets that say WWAD.
00:05:00.752 --> 00:05:01.754 What would Al do?
00:05:01.754 --> 00:05:09.079 Wad?
00:05:09.079 --> 00:05:09.540 What would Al do?
00:05:09.540 --> 00:05:09.901 And just do it.
00:05:09.901 --> 00:05:11.004 So yeah, he's good Old school, not glamorous.
00:05:11.004 --> 00:05:12.809 He's a meat and potatoes operator and his stuff is solid.
00:05:12.809 --> 00:05:14.353 So I'm so glad that you're friends with him too.
00:05:14.353 --> 00:05:19.899 So, Al Levy, seven power contractor, if you're taking notes today, that's right.
00:05:19.918 --> 00:05:21.562 Yeah, he's one of my favorite guys.
00:05:21.562 --> 00:05:22.283 He really is.
00:05:22.283 --> 00:05:25.230 So, ellen, let's talk about so.
00:05:25.230 --> 00:05:26.774 You helped build Zoom Drain.
00:05:26.774 --> 00:05:29.928 You're part owner in the entire franchise, is that correct?
00:05:30.810 --> 00:05:35.091 Yeah, in fact Al Levy was our original investor.
00:05:35.091 --> 00:05:41.353 So Al Levy and I both of us have a long career in business consulting.
00:05:41.353 --> 00:05:51.247 We go, we boss you around a little bit, we try to listen and do as directed and give you some good counsel and then we leave like Mary Poppins.
00:05:51.247 --> 00:06:05.406 So Al and I have been in the consulting world for most of our careers and Al does operations and sales and marketing and really helps stand up a business.
00:06:05.406 --> 00:06:07.562 But the financial piece he didn't like that much.
00:06:07.562 --> 00:06:12.552 So he tapped me to come in and do that piece with some of his clients.
00:06:12.552 --> 00:06:15.084 That's how I met Tommy Mello, for instance.
00:06:15.084 --> 00:06:17.310 He was working with Alan than I was.
00:06:17.310 --> 00:06:27.891 And then one day Jim and I were, al and I were talking and we would do little business planning sessions and Al said to me okay, what do you have left in your career?
00:06:27.891 --> 00:06:29.024 What's something you really want to do?
00:06:29.024 --> 00:06:36.449 I'd had this experience with Benjamin Franklin Benjamin Franklin, the punctual plumber and I really learned to love franchising.
00:06:36.449 --> 00:06:38.807 I just didn't know anything about it before then.
00:06:38.807 --> 00:06:39.730 I liked the model.
00:06:39.730 --> 00:06:41.867 I thought there's some cool things we could do with it.
00:06:41.867 --> 00:06:43.021 I wanted to do it again.
00:06:43.021 --> 00:06:44.262 Thought there's some cool things we could do with it.
00:06:44.262 --> 00:06:46.625 I wanted to do it again and I said to Al I'd like to franchise.
00:06:46.625 --> 00:06:52.334 Maybe one of our clients will magnetize them.
00:06:52.334 --> 00:06:57.540 They're ready to franchise, we're ready to go.
00:06:57.540 --> 00:06:59.185 I didn't really want to push anybody or move them in that direction.
00:06:59.185 --> 00:07:00.329 I thought I bet this will just organically evolve.
00:07:00.329 --> 00:07:02.497 And Al said well, that's great, because I want to invest.
00:07:02.497 --> 00:07:07.831 On my list is still to be a venture capitalist and to invest in companies I believe in.
00:07:07.831 --> 00:07:17.228 So as we're talking, al's phone lights up and it's Jim Crenitty, the owner of Zoom Drain, and he says I'd like to franchise Zoom Drain.
00:07:17.228 --> 00:07:18.264 Do you think we could do it?
00:07:18.264 --> 00:07:34.286 And we're like we were just talking about you and that's really how Zoom Drain came together and that's I think like eight, nine years ago maybe that we had that first conversation and now we have about 60 locations.
00:07:34.305 --> 00:07:39.781 I got the gray hair to show for it, that's why I color my hair and and wonderful stories and successes.
00:07:39.781 --> 00:07:42.324 And it's just, I love drain cleaning.
00:07:42.324 --> 00:07:44.728 I never thought I would say that as a kid.
00:07:44.728 --> 00:07:46.891 It's funny how life turns.
00:07:46.891 --> 00:07:48.653 Go Drain cleaning.
00:07:48.653 --> 00:07:49.656 It's my favorite niche.
00:07:49.656 --> 00:07:58.007 I love the trades, but oh, drain cleaning so good, so essential and wonderful and dirty and the guys who and people who do it.
00:07:58.007 --> 00:08:01.379 I love them so much, so that's how I came together with Zoom Drain.
00:08:01.379 --> 00:08:07.593 Now, al took an exit when we got PE investors.
00:08:07.593 --> 00:08:10.466 We have a wonderful investment group, mbk Equity.
00:08:10.466 --> 00:08:14.858 I love them and now it's a different company.
00:08:14.858 --> 00:08:16.141 It looks different as you get bigger.
00:08:16.141 --> 00:08:23.221 That's what allowed me to move aside from day to day and open up the opportunity for me.
00:08:23.221 --> 00:08:30.512 I'm still involved with Zoom Drain, but I'm now responsible for the brand ambassador program at Service Titan.
00:08:30.512 --> 00:08:31.555 Thanks for asking.
00:08:31.555 --> 00:08:35.249 It feels good to brag on all my coworkers and teammates.
00:08:35.909 --> 00:08:36.773 Yeah, for sure.
00:08:36.773 --> 00:08:42.226 Well, it sounds like Zoom Drain was pretty easy to build and probably not a lot of work.
00:08:44.861 --> 00:08:45.666 So tell me about.
00:08:45.666 --> 00:08:47.184 Are you being sarcastic?
00:08:47.205 --> 00:08:51.145 Very much, so Tell me about.
00:08:51.145 --> 00:08:59.667 I know that, looking back, you probably do remember a lot of the good times, but I'm curious and I like to ask people.
00:08:59.667 --> 00:09:05.732 There had to be some pretty dark moments in this process.
00:09:09.600 --> 00:09:14.793 The joke that the kid is digging through a pile of poop and he says there has to be a pony in there somewhere.
00:09:14.793 --> 00:09:17.607 That is 100 percent me.
00:09:17.607 --> 00:09:36.727 I am a very optimistic person and my partner, jim Crenitty, whose personality is very different from mine, like I'm really outgoing and I talk a lot, I love to visit with people, I have a lot of outward energy.
00:09:36.727 --> 00:09:57.552 He's more of an internal guy, he's very thoughtful, he's also incredibly optimistic and he says that optimism is a characteristic of a great entrepreneur and I agree that doesn't mean these horrible times haven't happened, but to me I always feel like in a bad story there's a pony in here somewhere.
00:09:57.552 --> 00:10:12.446 But man, I've been through a lot and I think some of my what's the word I want to use, resilience comes through age and having survived some things that really scared me.
00:10:12.446 --> 00:10:20.467 Now, once upon a time, I remember Hot Rod and I would lie in bed and I'd look at the ceiling and I'd say we are $500 short.
00:10:20.467 --> 00:10:24.263 If I just had $500, we'd be able to get payroll.
00:10:24.263 --> 00:10:26.109 And then it became 5,000.
00:10:26.109 --> 00:10:33.745 Looking at the ceiling, just adding up in my head middle of the night all the stuff you shouldn't do right, 5,000 and then 50,000.
00:10:33.745 --> 00:10:44.409 But that gut-wrenching I'm not going to make it moment I can still viscerally feel right now and I don't think it ever goes away.
00:10:44.409 --> 00:10:47.322 I think you get better at here it is again.
00:10:47.322 --> 00:10:53.701 Breathe through it, go for a walk, workout, take care of yourself, put it aside.
00:10:54.023 --> 00:11:03.264 This is where I think what happened in my career early is getting to a known financial position, figuring out the balance sheet and the profit loss.
00:11:03.303 --> 00:11:25.556 This was like the pivotal point in my life, in my career, because once I knew where the money was, where it's coming from, where it's going, once I got it like the scorecards nailed down then my conversations with Hot Rod the emotion went down and things got a little better.
00:11:25.556 --> 00:11:36.866 So instead of me saying we don't have enough money which he would hear as I'm not good enough, I'm not working hard enough, and we would fight Well, how much I don't know.
00:11:36.866 --> 00:11:38.630 That's where it was before.
00:11:38.630 --> 00:11:45.191 And then, once I started to get my arms around the financials, I could say, okay, here's what we're bringing in, here's what we're expending.
00:11:45.191 --> 00:11:46.714 We could raise our prices, we could do this.
00:11:46.714 --> 00:11:52.841 It seems like that was really the beginning of the beginning for me, so that's really what I built my career on.
00:11:52.841 --> 00:12:09.802 Corey was just my own personal experience of trying to handle those scare the poop out of your moments, of being an entrepreneur, being a family business or just being the one on the line for the money.
00:12:09.802 --> 00:12:12.769 Is that a good start here?
00:12:13.068 --> 00:12:26.833 Yeah, it is, and so actually I was thinking I was going to ask you, and if you could go into more detail, what kind of impact, if you remember, did it have on your marriage?
00:12:28.299 --> 00:12:31.289 Oh well, for one, we just don't work together anymore.
00:12:31.289 --> 00:12:32.333 It was okay.
00:12:32.333 --> 00:12:42.908 So two, two things happened that were really important and again, that's why I wrote the books, it's why I went into the career I have is an evolution of my personal development.
00:12:42.908 --> 00:12:51.623 What happened in my life and I thought I can't be the only one dealing with this Maybe I could share what I've learned Getting a handle on the money.
00:12:51.623 --> 00:12:56.634 Back in the day we didn't have podcasts like going back 40 years.
00:12:56.634 --> 00:13:01.346 We only had trade magazines, which are still relevant.
00:13:01.346 --> 00:13:04.602 My husband devours them, him for the technical stuff.
00:13:04.602 --> 00:13:08.485 I'm always looking for the business guru in this magazine.
00:13:09.707 --> 00:13:14.083 But back in the day Frank Blau wrote an article called how Much Should a Contractor Cost?
00:13:14.083 --> 00:13:16.789 1989, Plumbing and Mechanical Magazine.
00:13:16.789 --> 00:13:22.702 And I remember this and I read it and I understood the math.
00:13:22.702 --> 00:13:31.394 But I thought he was bananas because he suggested you should charge more than it costs.
00:13:31.394 --> 00:13:33.298 That sounds reasonable, right.
00:13:33.298 --> 00:13:34.566 But I didn't learn that.
00:13:34.566 --> 00:13:41.048 In college I learned about going right and what the market will bear and to be competitive and all this other stuff.
00:13:41.048 --> 00:13:47.749 So I wrote Frank a letter and told him that, yeah, I get the math, but that would never work for me.
00:13:47.749 --> 00:13:53.288 So I, like, did that basic reach out for help but then resist it.
00:13:53.288 --> 00:13:56.956 And he called me up and he told me where my head was and it was a.
00:13:57.197 --> 00:14:10.322 Frank Blau, the author of the magazine article, gets the letter and then calls me up and tells me that I'm an idiot and I hang up on him and like this begins this really great relationship with me and Frank.
00:14:10.322 --> 00:14:12.232 And I know you have a relationship with Nextar.
00:14:12.232 --> 00:14:29.676 Nextar was George Brazil, frank Blau and a bunch of their buddies and they got together and they created something that's still amazing and relevant today, which was a home of progressive and aggressive contractors, started with plumbers and HVAC guys and expanded.
00:14:29.676 --> 00:14:34.912 But Frank's mark is all over that organization and all the people who've gone through it.
00:14:34.912 --> 00:14:39.168 So a lot of us have have Frank to thank for kind of straightening us out.
00:14:39.168 --> 00:14:44.668 So as we got the money figured out, we made more money and it was that fast.
00:14:44.668 --> 00:14:47.376 We raised our prices, we got out of debt, we started to.
00:14:47.376 --> 00:14:48.888 It happened so fast.
00:14:49.009 --> 00:14:55.712 Once we just took the medicine, as Frank says, I felt like born again.
00:14:55.712 --> 00:15:00.296 Like how do people not know balance sheet profit loss?
00:15:00.296 --> 00:15:04.894 I didn't have a degree in business, like I was just like so on fire about it.
00:15:04.894 --> 00:15:07.291 And so I turned to my husband.
00:15:07.291 --> 00:15:09.532 Hot Rod, money buys options, right?
00:15:09.532 --> 00:15:12.471 So I turned to Hot Rod and I go okay, what do you want to do next?
00:15:12.471 --> 00:15:13.715 We're up in Park City.
00:15:13.715 --> 00:15:14.677 We could go to Salt Lake.
00:15:14.677 --> 00:15:16.051 I know where all the rich people live.
00:15:16.051 --> 00:15:17.331 Let's go take all their money.
00:15:17.331 --> 00:15:25.186 I just had this game plan and Hot Rod said to me I don't want to do any of that, I like working all by myself.
00:15:25.186 --> 00:15:26.187 I'm a technician.
00:15:26.187 --> 00:15:30.150 This business, this business thing I don't like, and that was hard.
00:15:30.150 --> 00:15:43.081 One of the things I learned there, corey, was I wanted my husband to be different, and that is not a good plan.
00:15:43.422 --> 00:15:48.668 No, so how did you?
00:15:48.788 --> 00:15:49.089 navigate.
00:15:49.089 --> 00:15:50.653 That Isn't that brutal, oh so how did you?
00:15:50.653 --> 00:15:51.336 Know that Brutal.
00:15:51.355 --> 00:15:53.140 Well, how did you know that?
00:15:53.140 --> 00:16:04.065 Because, when this is not uncommon for people in the trades, a lot of them, more than the most of people in the trades, do think a lot that way.
00:16:05.306 --> 00:16:10.605 Well, and, like you know, later on I talk to people Well, so what's your game plan here?
00:16:10.605 --> 00:16:14.296 Well, at some point my dad's going to do this and this.
00:16:14.296 --> 00:16:16.552 And I'm like, well, what if he doesn't?
00:16:16.552 --> 00:16:19.972 Well, and then like, are you waiting for your dad to die?
00:16:19.972 --> 00:16:22.311 He's only 60.
00:16:22.311 --> 00:16:25.514 Like, this is not a good plan.
00:16:25.664 --> 00:16:28.455 But that really came out of me understanding.
00:16:28.455 --> 00:16:39.639 Now I relapse on this, I tell you, I relapse, but my life goes much better when I just let my husband be, just be, and then that leaves me free and clear.
00:16:39.639 --> 00:16:49.013 But you can see too that if he would just do what I wanted him to do, if he were more interested in my plans, then we could do this, as he just wasn't.
00:16:49.013 --> 00:16:51.918 And so I wrote the books.
00:16:51.918 --> 00:16:52.679 Where did the money go?
00:16:52.679 --> 00:16:53.506 How much did I charge?
00:16:53.506 --> 00:17:00.374 And then the next two books I wrote were on business planning, and the essential business planning questions are what do you want?
00:17:00.374 --> 00:17:01.677 Why do you want that?
00:17:01.677 --> 00:17:04.688 Like what and why are great questions.
00:17:05.288 --> 00:17:08.993 And he and I did not want the same things and for different reasons.
00:17:08.993 --> 00:17:10.916 Did not want the same things and for different reasons.
00:17:10.916 --> 00:17:12.980 So this we almost split up.
00:17:12.980 --> 00:17:20.508 It's hard, and I know people who have the marriage.
00:17:20.508 --> 00:17:22.131 The business has ruined the family relationships or the marriage.
00:17:22.131 --> 00:17:23.535 We have stories like that.
00:17:23.535 --> 00:17:25.018 It is, it's a row to hoe.
00:17:25.018 --> 00:17:31.075 And so when I and Hot Rod decided that you know what, why don't we just do different things?
00:17:31.075 --> 00:17:37.332 That was probably the reason why now we've been married for 40 years, because otherwise no way.
00:17:37.332 --> 00:17:40.654 And I wouldn't work again with him no way.
00:17:40.654 --> 00:17:41.446 And it's not.
00:17:41.446 --> 00:17:45.213 He's a great person, he's probably the most self-actualized guy I know.
00:17:45.213 --> 00:17:50.076 It's just we don't have the same vision of what we want to do.
00:17:50.076 --> 00:17:58.396 I like a team, I like people, I like creativity, I like mess and making things happen that I couldn't do on my own.
00:17:58.396 --> 00:18:00.673 And he is a lone wolf.
00:18:00.673 --> 00:18:12.213 He'll be in his shop tinkering and he is well-respected, super well-regarded in his niche of this industry, in the hydronics and solar world of plumbing that niche.
00:18:12.213 --> 00:18:15.288 He's one of the top thought leaders.
00:18:15.288 --> 00:18:19.676 He's got an amazing career, but it wasn't what I wanted.
00:18:19.676 --> 00:18:33.828 And so I think just a really important responsibility that we each have is to look inward and say what is it that I really want and be willing to march in that direction.
00:18:34.451 --> 00:18:37.506 And I think some business owners I think some business owners are like hot rod.
00:18:37.506 --> 00:18:39.049 They really don't want to be there.
00:18:39.049 --> 00:18:43.185 A friend of mine, jim Mostynski, who also used to he'd be an.
00:18:43.185 --> 00:18:46.295 He was an editor or publisher at Plumbing and Mechanical.
00:18:46.295 --> 00:18:49.873 Once upon a time he said we cannibalize our team members.
00:18:49.873 --> 00:18:51.396 Now this ties in with who hire.
00:18:51.396 --> 00:18:55.073 We cannibalize them because there's nowhere to go.
00:18:55.073 --> 00:18:58.227 They're working for a company where there's no opportunity.
00:18:58.227 --> 00:19:03.739 We don't keep them busy all the time, and so they end up leaving that company.
00:19:03.739 --> 00:19:15.469 They're uneducated as far as being business owners and then they go start their own horrible business and they maybe really never would have or wanted to.
00:19:15.469 --> 00:19:18.375 So I think there's some of that too.
00:19:18.375 --> 00:19:24.886 If you really don't want to be in business for yourself, there's some pretty cool companies out there that you could work with Instead.
00:19:24.886 --> 00:19:35.588 Let me stop, because I can see you're thinking stop, because I can see you're thinking.
00:19:35.608 --> 00:19:45.059 Well, I think that a lot of people think that the old saying, the grass is greener on the other side, but they don't really realize they don't think about all of the stuff that a business owner and rightfully so.
00:19:45.059 --> 00:19:57.568 They're not supposed to think about, all the things that a business owner is to think about, starting out, because they haven't been there and they haven't done it, and so there's no handbook on all the things that go on inside of a business.
00:19:57.568 --> 00:20:06.048 It would be impossible to guess all the things that have cost you a fortune and unexpected situations.
00:20:06.048 --> 00:20:07.369 How are you?
00:20:07.369 --> 00:20:13.375 There's no handbook on how to handle that, unless you've got the right emotional intelligence.
00:20:13.375 --> 00:20:23.973 If you have the right, a lot of times it's patience, it's just being able to, you know, reset when things go sideways.
00:20:23.973 --> 00:20:28.828 That's not a skill everybody's got well.
00:20:28.969 --> 00:20:31.575 And so what happened with me and Hot Rod?
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